Aug
01

WHAT CORPORATE AMERICA CAN LEARN FROM THE NEW RED LOBSTER CEO


By Demetrius Carrington



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America loves a comeback story—but too often, corporate boardrooms miss the chance to lead those stories with empathy, authenticity, and representation. That’s exactly what makes Damola Adamolekun, the 36-year-old Nigerian-American CEO of Red Lobster, such a compelling and necessary figure in today’s corporate landscape. At a time when many companies are retreating from diversity initiatives and making tone-deaf decisions, Adamolekun has stepped forward with a bold, inclusive leadership style that’s not only turning around Red Lobster but also reigniting customer loyalty—especially among Black communities.



He isn’t a diversity hire or a symbolic appointment. He’s the kind of executive whose credentials and results speak for themselves. A graduate of Brown University with degrees in economics and political science, and an MBA from Harvard Business School, his résumé includes stints at Goldman Sachs and private equity giant TPG. But his leadership truly began to shine when he took the helm at P.F. Chang’s at just 31 years old. Under his leadership, the struggling restaurant chain underwent a massive turnaround—refreshed design, modern branding, and an aggressive push into to-go and off-premise dining, ultimately boosting revenue and breathing new life into a legacy brand. That success laid the foundation for his appointment as Red Lobster’s CEO in 2024 after the brand emerged from Chapter 11 bankruptcy.






Red Lobster’s path forward hasn’t been without bumps. When the company launched its new Crabfest seafood boils this summer, customers were vocal in their disappointment. Many criticized the seasoning and portion sizes. In the past, this kind of backlash might’ve been ignored or met with a slow, bureaucratic response. But Adamolekun did something rare—he responded immediately and personally. Rather than hiding behind PR teams, he went directly to customers via social media, acknowledging the criticism and promising better. Within days, Red Lobster rolled out a revamped version of the seafood boil with multiple spice levels, extra ingredients like sausage, and more flavorful seasoning options. The public’s reaction was overwhelmingly positive, and many praised the speed and humility of the response.


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This kind of leadership—rooted in listening, transparency, and relatability—is exactly what corporate America needs but often lacks. Adamolekun understands the power of representation. His visibility as a young, Black CEO resonates with communities who’ve long felt overlooked by major brands. He brings not just a strategic mind, but a lived experience that allows him to connect authentically with diverse customer bases. In doing so, he’s reminded us that leadership isn’t just about the bottom line—it’s about trust.


Corporate America should take notice. While many companies retreat from DEI efforts, they’re also retreating from their consumers. Damola Adamolekun is proving that embracing diversity isn’t just good optics—it’s good business. He’s relatable, he’s responsive, and he’s redefining what effective, inclusive leadership looks like. More companies would do well to follow his lead.