In a city known for sparking cultural revolutions, from the birth of Motown to the rise of techno, Detroit has given the world yet another movement — and this one’s digital. Filmmaker and entrepreneur Joe Smith has officially launched Mainstreem, a free, creator-first streaming platform designed to amplify independent voices across film, music, podcasts, and live events.

Mainstreem isn’t just another entry in the crowded streaming wars. It’s a reimagining of what streaming can be when power shifts from corporations to creators. The platform gives filmmakers, musicians, and digital storytellers direct access to their audiences — without the red tape of the traditional studio system.

“Mainstreem is more than a streaming service — it’s a movement to give creators a voice and audiences a real choice,” says Smith. “Our mission is to celebrate entertainment and creator culture — from film and music to innovation and storytelling.”

From the start, Mainstreem’s model has been rooted in creative equity. By spotlighting diverse voices and independent projects, the platform offers a home to stories often overlooked by major networks — stories that reflect the real pulse of culture.

Launching with more than 125 titles licensed through its first distribution partner, Silver Line Entertainment, Mainstreem enters the market with both ambition and substance. The content lineup includes indie films, documentaries, music specials, and original series that showcase emerging and legacy artists alike.

This initial library represents a cross-section of American creativity — from grassroots filmmakers to underground musicians — all united by a shared goal: storytelling without compromise.

Mainstreem isn’t stopping at licensing and originals. Smith and his team are actively partnering with influencers, musicians, and digital creators to help them develop premium projects beyond social media. The idea is simple but revolutionary — bridge the gap between viral content and professional media.

By offering production resources, mentorship, and exposure through a professional platform, Mainstreem aims to turn short-term influence into long-term creative impact.

“Independent creators have built some of the largest audiences in entertainment,” Smith notes. “But they’ve never had a space that respected both their art and their autonomy. That’s what Mainstreem was built for.”

While most media startups gravitate toward New York, Los Angeles, or Silicon Valley, Smith’s choice to launch in Detroit was deliberate — and symbolic.

“Detroit is the birthplace of Motown, techno music, and now Mainstreem,” Smith says. “This city has always been at the forefront of creative innovation. Mainstreem continues that legacy by building the future of media right here.”

It’s a declaration that creativity doesn’t need to migrate to find success — it can rise from the same city blocks that birthed global movements.

Mainstreem operates on an ad-supported model, meaning it’s completely free for users. The platform is now available on Roku, Amazon Fire TV, Apple TV, Android TV, Samsung TV, iOS, Android, and online at www.mainstreem.tv.

For audiences, that means access to a world of independent entertainment at no cost. For creators, it means a fair and visible space to share their stories.

With Mainstreem, Joe Smith isn’t just building a streaming platform — he’s crafting a movement that redefines who gets to tell the story, and who gets to be seen.

Media Contact:
Kamry | Mainstreem Media Relations
📧 kamry@mainstreem.tv