The Detroit Auto Show has always been more than an exhibition of vehicles—it is a reflection of the city’s innovation, style, and global influence. This year, however, the iconic event experienced a remarkable resurgence, marked by renewed excitement, elevated presentation, and an undeniable shift in energy. Under the direction of Sam Klemet, the show felt reimagined, refreshed, and reinvigorated, signaling a bold new chapter for one of Detroit’s most celebrated traditions.
From the moment guests entered Huntington Place, it was clear that something special was happening. The layout, programming, and overall experience carried a sense of intention and vision. Klemet’s leadership introduced a modern flow that blended automotive excellence with lifestyle, culture, and community engagement. The show was no longer just about cars—it became a destination experience that captured the spirit of Detroit in motion.
Nowhere was this resurgence more evident than at the Charity Preview, which saw a noticeable increase in attendance. The room buzzed with conversation, laughter, and anticipation. Industry leaders, philanthropists, celebrities, and community tastemakers gathered not only to preview the latest automotive innovations but to support causes that make a meaningful impact throughout Southeast Michigan. The energy was electric, a reminder that when Detroit shows up, it does so with heart and purpose.
The visual spectacle of the evening was equally impressive. Guests arrived dressed in their finest, transforming the Charity Preview into one of the most fashionable nights in the city. From elegant gowns to tailored tuxedos and bold, expressive styles, the crowd embodied sophistication and confidence. It felt like Detroit’s social and cultural elite had come together in one place, celebrating both legacy and forward momentum. The elegance of the evening underscored that the Auto Show is not just an industry event—it is a cultural moment.
Exhibitors and automakers also brought their A-game. Interactive displays, immersive brand activations, and thoughtfully designed exhibits reflected a new commitment to engaging audiences beyond the traditional showroom format. The experience invited families, young professionals, and longtime auto enthusiasts to explore innovation in a way that felt accessible and exciting. The result was a show that appealed across generations, strengthening its relevance in a rapidly evolving automotive world.
Perhaps the most telling sign of success is that planning is already underway for the 2027 Detroit Auto Show. The momentum generated this year has sparked early conversations about how to build on this renewed energy, expand partnerships, and continue enhancing the guest experience. Organizers are clearly focused on sustaining this renaissance and positioning Detroit once again as the global capital of automotive culture.
The resurgence of the Detroit Auto Show is a testament to visionary leadership, community support, and a city that refuses to stand still. Under Sam Klemet’s direction, the show has rediscovered its pulse—vibrant, stylish, and forward-looking. With record enthusiasm at the Charity Preview, unforgettable fashion moments, and a renewed sense of pride throughout the halls, the Detroit Auto Show has proven that its best days are not behind it. They are just beginning.
